KEY TAKEAWAYS
- Understand why beauty products rely on better technology
- Discover tools that make formulas safer and smart tech that improves quality
- Learn about testing methods that protect consumers
“Healthy skin is not a luxury. It’s a necessity.”
Ernö László, American dermatologist
Have you ever noticed that your fake tan smells nicer, feels more natural, and doesn’t make you look orange anymore? Did you observe that your skincare actually cures your skin instead of giving breakouts, or how the foundation’s formula doesn’t leave rashes now?
What is making this possible? Well, the answer is, drum roll please, technology. Modern science and smart tech are making beauty products safer and better, so that every skin feels safe wearing them.
Let’s dive into this article and learn more about how the power of technology is being used in the beauty industry.
These days, the beauty industry is using smart technology, but the question is why, and what is the need? Here is why:
Safety: Now, people don’t want fancy products. They want something that makes their skin look good without harming it. So safer products make customers happy.
Stricter Rules: The Government has tough rules about how beauty products are made and what is going into them.
Competition: The beauty industry is full of competition, and tech helps companies make better and exciting products than their rivals.
The main purpose of any beauty or makeup product is to make the person look good, but some bad-quality products do the opposite. But not anymore because of advanced tech tools:
Ingredient scanner: These scanners make sure that every ingredient that is included in the product is safe.
Database: Companies use a big computer database to make sure that they never put harmful chemicals in their products.
Precision mixer: Mixing the same amount of ingredients every time is quite impossible for humans. This is why robots and machines do this work; this keeps the formula safer.
Allergy Tester: It’s not quite popular, but now a lot of companies are using this to check if any ingredient can cause an allergy or irritate skin. (Often, companies mention this info on product details.)
These tools are used for different work, but they have one main goal: to make your shampoo, lotion, or face wash safe to use.
Making products safe to use is one thing, and giving quality is another. Most good quality products are safe to use, but not every safe product provides quality. But things are changing, and so is this fact.
Now smart sensors test formulas for texture, smell, or color to make them pleased to use. Also, technology helps predict the best shelf life so that users get the best results.
Apart from this, now with the help of social media, beauty companies are taking customers’ feedback to personalize products for specific skin or hair care needs and make quality products.
Using a product that isn’t tested is like torturing your skin. This is why the majority of products in the market have gone through different stages to pass the safety test:
Lab testing: Companies test most of the beauty products first in the labs.
Human Trials: Many firms hire volunteers to do human trials. They do this in a safe and controlled way and then note the reaction.
Microbiome Testing: Although it is not as popular as other tests, it is very important to make good-quality products. It checks if a product helps good bacteria on your skin instead of killing them.
Apart from this, some firms do artificial skin model testing, patch testing, as well, before selling the product in the market.
No doubt tech is helping a lot of sectors, and now, fortunately, the beauty industry is a part of it too. These two together are going to make this industry stronger and its products safer.
In the future, you might see a lot more safer and better quality products. Tech can lead the industry towards custom-made skin care and eco-friendly beauty products.
There is a possibility that in the upcoming time, brands will honestly show what’s in their product and how they are tested. All in all, it is clear that the future is going to bring the best experience for the customers.
Lab testing is very important to follow the government rules, making sure users’ safety and maintaining the quality of the products.
Technology does it by personalizing options, improving how well they work, and their safety.
Artificial intelligence(AI), augmented reality(AR), biotechnology, etc.
It is none other than hyper-personalization.
