As social media is getting popular among the generation, gradually, every individual and organization is claiming its presence on them. Since it is really easy to use and the accounts can be made with just a few simple taps on the screen, their growth is carried up on a rapid scale. And in this race, businesses are no exception.
Noticing the growing trend of social media, businesses are actively getting online on the platforms to target a bigger scope of audience to advertise their goods and services. Since the population is quite large in numbers, the number of potential customers is also high. Bigger the scope of advertisements, the bigger the results.
This is why it is very significant for businesses to learn ways that can help them protect their online data. Be it using ExpressVPN servers for the US or creating secure passwords, there’s a lot that can be done to protect yourself on the web.
A lot of Internet users as well as small business owners, are not aware of the threats on the Internet. Even if you are someone who has a decent enough knowledge of cybersecurity, chances are you might not know how to safely protect your devices from those data breaches.
Cybersecurity threats refer to hacking and criminal activities that can threaten user data and information. Cybercriminals usually try to steal sensitive information with the intention of blackmailing, extortion, identity theft, or sometimes simply selling the data on the black market. According to Forbes, the most common cybersecurity threats are ransomware, misconfigurations, unpatched systems, credential stuffing, and social engineering.
If you own a business, it is quite obvious and also a necessity to create your presence on various social media platforms. And not just the business’ profile, but you will also need to create a safe network for your employees, so they can easily access the required data to work.
However, any minor mistake or negligence can pose a threat to your account information as well. So here are some tips that you must follow to protect your business account on the internet.
First and foremost, make sure to create a strong network of passwords that cannot be easily breached. A lot of people tend to use simple or repetitive passwords that are easier for them to remember. However, it is better to create different passwords for each different platform, and they must not contain common information like birthdays, company names, etc.
A lot of people try to avoid using two-factor authentication like Authy because it is a hassle to log in to a new device with it. However, it is a small price to pay for your security. If you want to add a new layer of protection to your profiles, make sure that you use two-factor authentication.
If you are creating an account on any website or application, look for the two-factor authentication option. It is a very secure practice to set up two-factor authentication wherever it is possible.
It is not an advisable practice to use public networks within office spaces. The case might be different, for a lot of remote workers tend to use free Wi-Fi networks sometimes. If one of your employees is one of them, It is better to suggest that they use a proper firewall service if the situation forces them to use open and public Wi-Fi services. Similarly, securing your personal Wi-Fi networks is also good practice so that any external entity cannot enter the network.
Despite having a safe and secure network of passwords, it is also a good practice to keep changing your password frequently. Some additional measures, like using proper antivirus software, can also help your businesses in securing their accounts. The presence of antivirus software within your network can also protect devices from any malware and virus breaches.
If you find it difficult to manage all your passwords and other details, having a password manager such as 1Password is best. This way, the only password that you will need to remember is the password to the manager software. This is also a good practice to make sure that none of your passwords are part of a breach or a compromise. You can do this by going through your manager on Google Accounts.
Another good practice to protect your online data is to make sure that you keep a backup of all your sensitive information. Similarly, it is also good to create a backup account for necessary platforms so that even if your account is compromised for some time, you can have access to certain platforms in some form or other. Having access to them can somehow retain those profiles. But if you lose their access, it is over for you.
It is not very easy for business wonders to safely protect their presence. Since there are a number of people who have access to the online accounts of a business, it is better to take precautionary measures. Moreover, keeping secure passwords and creating backup accounts is a very good practice for businesses. This way, businesses can avoid extreme damage to their data and other confidential information even if a data breach happens.