Instagram has been testing some new features to enhance the engagement of your live streams on the app. In the future, the live broadcasters will now be able to select a game that they can play with viewers in stream.
This comes as a rescue to the influencers who find it difficult to keep their audience engaged for a long duration. That is why Instagram is testing this feature, but it is slightly different from other platforms.
This was first noticed by a social media expert, Ahmad Ghanem, who shared his experience on Threads. He reported that Instagram has added a new Games option that you can select before going live on the platform.
Post by @theahmedghanemView on Threads
There seem to be two options for the games for now. The games include ‘This or That’, which lets you pick from the two available options, while the other is ‘Trivia’. The broadcaster can play these games with their viewers during the live stream.
From the screenshots, it looks like the platform will provide you with questions and choices for both games. It also lists that questions will be refreshed daily. There is a high probability that the platform will let users suggest their questions as well.
This will make the live interactions with the audience more fun and engaging to say the least. However, they are just testing it, we are not sure if it will be a hit among the users in the long run.
This feature is live now for a small number of users and a wide rollout is planned after the testing is complete. This looks like they are inspired by other platforms like Twitch. Instagram has been struggling in the live video section for a while. Having games as an activity can help them boost their live-stream performance.
