The AI Browser War Heats Up: Can Perplexity’s Comet Dethrone Chrome?

| Updated on July 26, 2025
Perplexity’s new Comet browser

Many people now come upon generative AI mostly via web development and chatbots like ChatGPT. Still, Perplexity’s new Comet browser is starting to show promise as a way for daily interactions with large language models (LLMs).

Recent product releases, including OpenAI’s ChatGPT Agent, which allows AI agents to browse the internet for the user, have emphasized this shift from independent chatbots to AI agent-driven web browsers. Just last month, The Browser Company unveiled Dia, a web browser perfectly integrating an artificial intelligence chatbot.

Furthermore, Perplexity’s Comet browser goes a step further by giving users access to an integrated artificial intelligence agent. Reports indicate OpenAI is also creating its own AI-enhanced web browser, and Google is now experimenting with a comparable Gemini integration within Chrome.

The environment of user behavior may be the reason tech firms are giving AI-native browsers more attention. Web browsers can provide a more thorough understanding of a user’s online activities, which include composing emails, shopping online, and reading articles. For developers trying to build artificial intelligence tools that can automate these several chores, this data might be priceless.

Perplexity seeks to undermine Google’s dominance in internet searching as well as in web surfing. The restricted debut of Comet browser fits a time when these markets could be starting to open up to new competitors like Nvidia-backed Perplexity, especially if Google is forced to sell Chrome as part of the US search antitrust remedies. Perplexity’s artificial intelligence answer engine replaces Google Search results with Comet browser. Users will therefore get AI-generated insights about their questions rather than just being given a web page packed with blue links to many web sources.

The agentic characteristics of Comet browser set it apart from Chrome and other AI-native web browsers presently on the market. In the upper-right corner of the Comet browser has an Assistant button that reveals a sidebar with a chat window. Users can ask the Assistant to do particular tasks on their behalf in addition to searches.

Aimee Pearcy

Tech Journalist


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