How to Add Link to TikTok Bio? A Quick Guide 2025

| Updated on September 16, 2025

Nearly 1 in 3 TikTok users buys something they see on the app. There is no shame in admitting that social media influences most of the decisions in our daily lives, making your TikTok profile a powerful traffic tool.

Adding a “TikTok link in Bio”, is one of the easiest ways to guide followers to your website or any other platform. It is a smart move for creators, brands, and businesses to grow visibility and build stronger connections.

I will show you “how to add link to TikTok Bio”, why it matters, and a few tips and tricks to make the most of it. 

 

Quick Answer: How to Add a Link to Your TikTok Bio? 

  • Make sure that you have 1000 or more followers on TikTok and that you are using a business account. 
  • Then, just open the TikTok mobile app, go to your profile, tap on Edit Profile, and paste the URL you want to add to your TikTok bio.
TikTok Link in Bio

Before we learn how to put a link in a TikTok bio, it is important to know if you are eligible or not. Not everyone can add a clickable website link to their bio. Here’s what you need:

  • A Business Account: Yes, only business profiles can add links to TikTok bio. If you are using a personal account, you need to switch to a business profile.

    Go to your profile > tap the top-right menu > select Settings & Privacy > Account > Switch to Business Account.

    Settings and Privacy then Account then Switch to Business Account
  • At Least 1000 Followers: After switching to a business account, the link option will only appear once you cross the 1000-follower mark.
  • Mobile Access: TikTok only allows you to add or edit your link in bio from its mobile app, not on desktop.

If you are a registered business, TikTok may allow link access even with less than 1000 followers. This link access helps creators and small businesses to direct their followers to a website or a landing page.

Now, let’s focus on the elephant in the room. Want to share your website, get more views on YouTube channel, or online store on TikTok? Here’s how to add link to TikTok bio without any hassle:

  1. Open the TikTok app on your mobile and tap the Profile icon at the bottom right to open your profile page.
  1. Now, tap on Edit Profile to access your profile settings.
    Tap on Edit profile
  1. If you are using a Business account, you will see a website field.
  1. Here, just add a clickable link and hit Save. 
    Add a clickable link

Your profile will now show the link in your bio. If you are on a Personal account, you can paste your link in the bio section, but it won’t be clickable. So, make sure to be eligible before you try to put the link.

Adding a link to your TikTok bio is a great way to connect your followers to everything else you offer. You can promote your website, products, other social platforms, and more. Here’s how it can help:

  1. Showcase Your Brand

    A custom landing page linked in your bio acts like a mini version of your brand. Use suitable colors, fonts, and layouts to give followers a familiar and polished experience outside TikTok.

  1. Drive Traffic

    Whether it is your website, app, blog, or a product page, a link in your bio turns TikTok views into real traffic. Just one tap, and your audience can land exactly where you want them.

  1. Improve Sales

    “Link in Bio TikTok” setup makes it easy for people to shop for what they see on your profile. You can add links directly to your product pages so that your feed becomes a seamless path to purchase.

  1. Promote Campaigns and Videos

    Got a new drop, event, or video to promote? You can highlight it directly through your link in bio. Use this to feature your latest TikTok, YouTube content, or any update you want to share.

  1. Understand What Works for You

    You will get useful insights beyond likes and comments. See what people are clicking and which links are popular, and use that data to make your future TikTok content.

  1. Link All Your Social Platforms

    You can bring all your social handles together in one place. Instagram, YouTube, LinkedIn, and other important stuff together on your bio. One simple link can offer you endless reach.

  1. Affiliate Earning

    Creators using affiliate links can make discovery effortless. Just link your featured products to your TikTok content so that your followers can shop directly, and you will earn money as they do.

In the above section, I mentioned adding multiple links to your TikTok bio. Wondering how to do it when the platform only allows one? That is where Linktree and other link-in-bio tools come in handy.

Think of it like a mini website, which has a single page that holds all your important links. Instead of changing your bio link every time, you can just update this one page.

Linktree, Beacons, Linkpop, etc., are some popular tools. They all work similarly; here’s how to add a Linktree to TikTok:

  • Sign up on Linktree and start building your page by adding links, social profiles, or anything that you want to share.
    Sign up on Linktree
  • Customize the page, choose a theme, edit the fonts and styles, and pick a background color. 
  • Finally, just copy the unique link, open TikTok, go to Edit Profile, and paste the link into the Website field.
    Linktree on TikTok Bio

That’s it. Now, when someone visits your profile, they can just click on the link and see everything you want to share. 

If you are still struggling to add a clickable link to your bio, let’s understand the potential reasons and see how we can try to fix them. 

First of all, make sure you are using a business account on TikTok. Second, if you do not have 1000 followers yet, try to go viral on TikTok and grow your following organically by posting quality content regularly. Or, you can just register as an official business with the platform. This will increase your chances of getting the link access.

Furthermore, TikTok Link in Bio option is not supported in every country. So, try to learn about the regional restrictions in your country. Sometimes, a simple bug can also make it difficult to add links. 

In that case, try to update or reinstall the app, refresh your profile, double-check your link, and restart your device. If none of this helps, please contact TikTok support for assistance.

Learning how to put links in TikTok bio is not enough. Your link in bio is more than just a space filler; it is a powerful tool to guide your audience where you want them to go. Here are some tips to maximize the results:

  • Don’t overload your link with everything you have ever created.  Focus on what matters most right now and let your goal decide that for you.
    • Want more sales? Link to your store or a product. 
    • Want more followers? Highlight your Instagram, YouTube, or newsletter.
    • Want more views? Start with your best content.
  • Keep your link short and clean. You can use tools like TinyURL or custom URLs to get more clicks. A sleek URL looks better and can help you build trust.
  • As your content changes, your links should too. Update it regularly to match your current campaign, recent post, or most exciting announcement. This keeps your profile fresh and relevant.
  • Use your landing page to deliver something useful. This could be an exclusive discount or a helpful checklist. Just try to give people a reason to stick around and explore.
  • Add a clear call to action. You can use phrases like “Grab the offer here.” “Watch the full video” or “Visit my blog now.” This will help you get more clicks.
  • Mention your “Link in Bio” in your videos, captions, or pinned posts. You can also add TikTok emojis to highlight it visually.

In short, try to keep it focused, fresh, and valuable. Plus, don’t forget to tell your followers why it is worth clicking the link.

Wrapping Up

Just focus on what I am saying and think consciously. TikTok is not just a fun app anymore; it is a powerful space to build your personal brand. The same goes for any other social media platform, like Instagram and YouTube.

A well-optimized profile will help you stand out, build trust with your audience, and grow faster. Now that you know how to add a link to your TikTok bio, it is important to make the most out of it. And if you like this guide, please share it with your friends, family, or fellow creators.

FAQ

What is a TikTok bio link?

It is a clickable link you see on someone’s TikTok bio section. The link is a great way to promote your brand, content, store, or anything you want.

Do you need 1000 followers to add a link on TikTok?

Yes, you need to have a minimum of 1000 followers on your business account on TikTok to get the link access.

Is Linktree free?

Yes, Linktree offers a free version with some basic features. The free plan is more than enough to create a good landing page with multiple links.

How do I add a Shopify link to my TikTok bio?

Just copy your store profile, go to your profile on a mobile app, tap on Edit Profile, and paste your Shopify link.

How to add a link to TikTok bio without 1000 followers?

The good thing is that you might get a chance to use the link in bio feature even if you don’t have the required followers. You may need to verify your registered business name, address, and license.


Vera Olehi

Social Media and Software Writer


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