YouTube Stats 2025: Surprising Numbers Every Marketer & Creator Should Know!

| Updated on October 29, 2025

YouTube is a prominent video-sharing platform that consists of a massive user base. So, here we have illustrated essential YouTube stats, from active users and advertising revenue to the highest-earning creator and most-viewed YouTube video

Let’s check them out! 

What are the Most Prominent YouTube Stats of 2025?

As of 2025, YT continues to rule the social media world. Here are some top picks of YouTube stat that reveal its huge user base, massive revenue, and influence on the audience like never before. 

  1. Interestingly, YouTube ranks second on the list of most popular social media networks worldwide, based on the active monthly users.
  1. According to Statista, as of 2025, YouTube has over 2.53 billion active monthly users
  1. YouTube has become a financial powerhouse, generating massive advertising revenue of around 31 billion U.S. dollars in 2021. 
  1. In the first quarter of 2025, YouTube’s worldwide advertising revenue is estimated to be 8.92 billion
  1. There are 125 million active YouTube Premium subscribers globally who pay for the platform’s Music and Premium services. 

What are the Active Users’ YouTube Stats?

Notably, YT attracts billions of users with its content and features every month without fail. Below, we have illustrated the data of its user base in an easy-to-read table. Check them out quickly. 

YouTube Monthly Active Users 

Notably, as of February 2025, the YT has around 2.53 million monthly active users (MAU) who daily visit the platform to enjoy and interact with the video content on it.

Statistics of the Premium Subscribers Over the Last Few Years

In March 2025, over 125 million people have subscribed to the YouTube Music and Premium service, which shows the significant growth from the last years. 

Below, we have illustrated the YouTube stats of Premium Subscribers over the last five years. Take a look. 

Year Premium Subscribers 
February 2024100 million 
November 202280 million 
September 202150 million 
October 202030 million 

What are the YouTube TV Subscribers Stats? 

Reportedly, in the first quarter of 2025, YouTube has recorded 9.4 million active YouTube TV subscribers in the United States, making the platform one of the most popular vMVPD in the country. 

What are the YouTube Shorts Stats? 

YT Shorts was first launched in India after TikTok was banned in August 2020. It was globally rolled out in June 2021 and recorded over 1.5 billion logged-in users. Later on, the active user count increased to over 2 billion as of July 2023

YouTube Average Time Spent on Android App?

As of November 2024, users across the world spend more than 27 hours on YouTube using its mobile app. Talking specifically, South Korean users spent approximately 43 hours and 26 minutes, followed by United States users who engaged with the platform around 4.43 hours monthly. 

What are the YouTube Stats According to the User Demographics?

After learning about the number of active users of the platform, let’s know more about it specifically by examining the subscribers’ demographics in the sections below. Review them cautiously.

YouTube User Statistics by Age 

The largest portion of the YT user database, 21.7%, is covered by the 25-34 years old age range. Following this, the platform had an audience of 18.5% of 35 to 44 years old, who are actively engaging with it daily. 

YouTube User Statistics by Gender

Here is the detailing table of YouTube stats of its users by gender. Take a look. 

YouTube User Stats By Gender Worldwide 
Male 54%
Female 46% 

What are the YouTube Stats of Active Users by Country?

Below, we have mentioned the 10 leading countries based on the YT user base, as of February 2025.  Check them out. 

CountriesYouTube Users 
1.India 491 million
2.United States253 million
3.Brazil144 million
4.Indonesia 143 million
5.Mexico 83.6 million
6.Japan 78.7 million
7.Germany 65.5 million
8.Vietnam 62.3 million
9.Philippines 57.7 million
10.Turkey57.5 million

Which Countries Have Banned YouTube Currently?

Shockingly, several countries have completely blocked the consumption of this platform in their region. Here, we have mentioned the major names along with the year in which YT is restricted. Take a quick look. 

  1. China: At first, the authority restricted the YT for five months, from October 16, 2007, to March 22, 2008. Later, on March 24, 2009, they banned the platform. However, it can be accessed from the Hong Kong and Macau regions.
  1. Eritrea: The platform has been banned since 2011 by some ISPs due to bandwidth limitations. 
  1. Iran: The country’s authorities blocked access to YouTube on December 03, 2006, announcing that it violates both social and moral codes of conduct. 
  1. North Korea: There is no specific date given when YT was banned in this region. 
  1. Turkmenistan: On December 25, 2009, the platform was restricted due to security reasons.

What are the Interaction Stats For YouTube Channels? 

Here, we have mentioned the average user engagement recorded by the platform. Review them quickly. 

Engagement Total Number of Interactions 
Subscribe 55 million 
Like 17 million 
Dislike 4,18,000

What is the YouTube Rank Among Other Social Media Platforms?

As of February 2025, YouTube is the world’s second-largest social media platform by monthly active users (MAU), with approximately 2.53 billion people using it every month. However, Facebook remains first with 3.07 billion MAUs.

What are the Top Five YouTube Stats Penetration Percentage?

In this section, we have listed the names of the top five countries with their YT penetration percentage, revealing how deeply the platform has connected with the users of different regions. 

Countries and TerritoriesYouTube Penetration Percentage
Saudi Arabia95.8% 
Israel93.3%
Singapore 91.8% 
Sweden 89.3% 
Ireland 89% 

What are the Latest YouTube Channel Stats?

After examining the platform user statistics, let’s comprehend more about the YouTube stats for channels in the sections below.

What are the Highest-Earning YouTuber Stats? 

Examine the table below to know the names of the YouTubers who have the highest earnings in the 1st quarter of 2024. 

YouTuber Name Channel Name Earning Subscriber Count 
Mr Beast (Jimmy Donaldson)MrBeast$85 million444 million 
Matt RifeMatt Rife$50 million3.91 million 
Dhar MannDhar Mann Studios$45 million26.1 million 

What are the Top 10 Most Viewed YouTube Channel Statistics?

Here is the detailing table of the worldwide YT most-viewed channel names by monthly views as of February 2025. 

Most Viewed Channel Monthly Views 
Wiz Khalifa Music5.99 billion 
Wow Kidz5.02 billion 
T-Series 2.72 billion  
Cocomelon– Nursery Rhymes2.42 billion 
SET India 2.33 billion 
Wow Kidz Comedy 1.94 billion 
One3 1 1.72 billion 
DALLMYD 1.66 billion 
Sony SAB1.63 billion 
LeoNata Family 1.49 billion 

What are the Top 10 Most Subscribed YouTube Channel Statistics?

Let’s examine the names of the top 10 most subscribed YT channels in the table below. 

Most Subscribed Channel Number of Subscribers 
Mr Beast YouTube Stats343 million
T-Series 284 million
Cocomelon– Nursery Rhymes188 million
YouTube Movies 186 million
SET India 181 million
Vlad and Niki 132 million
Kids Diana Show 129 million
Like Nastya 125 million
Music 122 million
Zee Music Company 113 million

What are the Most Viewed YouTube Video Stats? 

Below, we have presented the stats of the videos that are widely watched on the platform. 

Most Viewed Videos Number of Views 
“Baby Shark Dance” by Pinkfong Kids’ Songs and Stories.15.47 billions 
“Despacito” by Luis Fonsi, featuring Daddy Yankee8.63 billions 
“Johny Johny Yes Papa” — LooLoo Kids6.99 billions 
“Bath Song” – Cocomelon– Nursery Rhymes6.96 billions 
“Wheels on the Bus” – Cocomelon– Nursery Rhymes6.95 billions 
“See You Again”- by Wiz Khalifa featuring Charlie Puth6.52 billions 
“Shape of Your”– Ed Sheeran6.39 billions 
“Phonics Song With Two Words”– ChuChu TV6.21 billions 
“Uptown Funk” by Mark Ronson featuring Bruno Mars5.44 billions 
“Gangnam Style”– PSY 5.41 billions 

What is the Worldwide Advertising Revenue of YouTube? 

Amazingly, as of the first quarter of 2025, YT’s worldwide advertising revenue is around 8.92 billion. Here, we have mentioned the gross revenue of the platform in the last five years. Take a look.

YearGross Revenue (In the 1st quarter of the year)
20248.09 billion 
20236.69 billion 
20226.86 billion 
20216 billion 
20204.03 billion 

What is the Average Percentage of the YouTube Share of Google’s Revenue? 

Here is the detailing table of the average percentage of the platform share of Google’s revenue. Go through it cautiously. 

YearShare Percentage 
202413.66%
202310.25%
202210.33%
202111.2%
202010.9%

Additional Important Community Guidelines Enforcement YouTube Stats 

Lastly, here are the statistics of the content that got removed by the platform due to community guidelines. Review it attentively. 

YouTube Community GuidelinesStats
Number of Channels Removed 4.82 million 
Number of Videos Removed 9.5 million 
Number of Videos Removed by Views 55% (0 Views) / 25% (Below 10 Views) 
Number of Videos Removed by Reason 56.5% (Total Removed), of which 53.8% for Child Safety 
Number of Videos Removed by Country 
  • India (2.92 million)
  • Brazil (1.04 million)
  • United States (917,417)
Number of Comments Removed 1.25 million 

In a nutshell, YouTube is one of the emerging platforms whose data, algorithm, and community guidelines constantly change. So, having approximate YouTube stats in your hand surely helps you to make more informed decisions for your marketing strategy.

FAQ

How can I check my YouTube statistics for my channel?

To check the stats of your channel:

  1. Open the YouTube app or website on your device. 
  2. Tap on your profile picture. 
  3. Go for the View your channel option >> Tap on your profile picture
  4. Navigate to the Analytics option. 
What is the number one YouTube channel? 

MrBeast is the most subscribed channel on the platform with 343 subscribers on his account.  

Does YouTube pay $1 for every 1000 views? 

No, there is no such flat rate fixed by the platform. However, earnings vary by niche, content, audience, and many more, also may differ for everyone.

Sources

YouTube Statistics: Statista


Vera Olehi

Social Media Writer


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