Reasons to Hire Videographers in Melbourne

| Updated on March 27, 2024

Video production is among the most in-demand professions in Melbourne, Australia. Corporates, individual businesses, and ordinary folks each have their unique set of demands that top-notch video producers regularly fulfill.

You can look up the top 10 corporate videographers in Melbourne to understand what type of services they offer, price, and other details. In the meantime, consider the below list of popular events and occasions you can hire them for.

Special Events

Melbourne hosts a range of festivals and events each year, from music fests and food events to travel seminars and various exciting things. If you happen to be a Melbourne resident planning an event of your own, it is advisable to hire a professional videographer to capture it on film. Of course, you can try to do it yourself with a handycam, but the result may not be what you expected because you do not have the professional experience, knowledge, and expertise to understand lighting, angles, and scores of other details.

Company Updates

Corporates, the health industry, and other businesses have an increased demand for video production in all of Australia, and not just Melbourne. This sky-high demand had increased the value of the videography market in the country, valuing it at a whopping $3 billion at present. Invariably, it is expected to grow even further in the coming years as the number of businesses in Melbourne and other Australian cities rises steadily.

One of the significant reasons Melbourne corporates hire seasoned video production companies is to make short videos on company updates. They make critical announcements on a recording and pass it along to all employees, ensuring no one is left out of the loop. It saves them time, effort, and considerable money since they no longer need constant meetings and gatherings to relay important information.

Brand Awareness

There are over sixteen thousand seven hundred business establishments in Melbourne. These include large industries, small businesses, individual companies, and a lot of other diverse companies. One thing they all invest in at some point or the other is a video talking about their brand, business, and services. This type of promotional video helps companies inform their customers about their work, upcoming products, price changes, expansion plans, and a myriad of other critical information.

By doing this, Melbourne companies ensure they stay a step ahead of their counterparts at all possible times, ensuring none of their current customers is lost while trying to gain new ones.

Weddings and Birthdays

Victoria has one of the highest marriage rates in Australia, with over twenty-five thousand weddings in 2019. Almost all couples who tie the knot in Melbourne and other cities in Victoria hire professional videographers. They decide on the theme of their wedding, what kind of video they want, notable highlights that it should have, and if any special effects must be put in.

The situation is the same with birthdays, anniversaries, and other occasions. Many Melbourne folks hire from the very best in the market to ensure they have a record of their child’s first birthday, a special anniversary, or an engagement party.

How Much Does It Cost?

The cost of video production will change depending on whether you hire from the top 10 corporate videographers in Melbourne or invest in a freelancer. A freelance videographer might charge less than large video production companies and is more suitable for smaller events with few attendees.

A large video production company in Australia typically charges around $80 to $180 an hour. Creative agencies with a proven track record of having served high-end clients will charge more. That’s because they have professional video editors, generate content that markets famous brands, and use the latest sophisticated equipment to get the job done.

Moreover, if you plan on making a video featuring professional actors, you will need to pay more. Eventually, it is best to consult with the company you wish to hire, hear their thoughts on what can be done, and make a decision based on that.


John M. Flood

John is a crypto enthusiast, Fintech writer, and stock trader. His writings provide guides to perform your best in the crypto world and stock planet. He is a B-Tech graduate from Stanford University and also holds a certification in creative writing. John also has 5 years of experience in exploring and understanding better about the FinTech industry. Over time, he gained experience and expertise by implementing his customized strategies to play in the crypto market.

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