The flexibility and convenience provided by eLearning are unmatched, leading to its ever-increasing popularity in the past decade. In the pandemic, there has been an uprising in the demand for eLearning courses as people found themselves with more time on their hands and wanted to learn new skills.

This was a golden opportunity for eLearning authors as the demand was high, and creating eLearning courses has never been easier. Tools like iSpring Suite have made the creation of eLearning content a piece of cake. Its versatile toolkit makes it effortless for eLearning authors to build engaging eLearning content with elements like videos, tutorials, quizzes, interactive assessments, and more.

But what makes an eLearning course a best-seller? How can eLearning authors ensure their courses are impactful and captivating? Here are some of the best tips from industry experts that every eLearning author must know to up their game:

1. Have a Plan:

Starting without knowing what you want to achieve is a recipe for disaster. Having a plan from the start will set the foundation in regard to your expectations. Make sure you research as much as possible to lay out all the important information. Once you have a plan, you need to start defining it with milestones to measure your progress. 

2. Make Your Content Uncomplicated:

Elearning authors possess a wealth of knowledge, which is why they can create valuable content from it. But it is crucial to explain things in a way that the learner can relate to. If you are explaining complex topics with a complicated description, learners won’t be able to understand anything. Use short well-formed sentences that are easy to understand and simplify the concepts.

3. Leverage the Power of Graphics:

If you just put text into your course, users will get bored out of monotony. Create visuals to keep learners interested. The human brain processes visuals faster than text, which is why you should make use of infographics to elaborate on certain concepts. Also, it leads to better retention of information as images and videos are easier to recall.

4. Use Unconventional Ways of Explaining:

If your content is similar to what every other author is offering, what is your USP? To survive the cut-throat competition and ensure your courses get picked up by learners, you need to use unconventional methods of explaining topics. Get creative and use out-of-the-box solutions for explaining difficult concepts. 

5. Keep Your Content Crisp:

Elearning courses are self-paced and learners may not have access to instructors to clarify any topics they may have difficulty with. This makes it important to keep your course very specific and organized so users don’t need external help to understand the concepts. Having crisp content allows learners to focus well and get the most out of the course.

6. Use Stories and Real-World Scenarios:

Story-telling is a powerful way of keeping your audience hooked. Creating scenarios through stories will help learners understand how to recreate something in the real world. Using relevant situations can make the content relatable and help them understand the context easily. You can use animated illustration to build a storyline, which will allow learners to connect with it. 

7. Do Not Underestimate the Power of Proof-Reading:

Lastly, eLearning authors must proofread their eLearning content before publishing it. Once you are done writing a section, set it aside for some time and then go back to it to edit it. This will help you look at it with a fresh perspective and make necessary corrections. An unedited course with grammatical errors is destined to fail.


With the help of the above-mentioned tricks and tricks, you can improve your eLearning material and enhance the impact it has on the learners. Do you have any tips to add that we might have missed? Share them in the comment below!

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